GPT Can't be published because of 'name', irrespective of the name

I am trying to build a bot for a customer, and I get the error “Your GPT can’t be shared publicly because it violates our Usage Policies: Name”.

While the name did include a brand reference (the client), changing it did not help. Trying to change the name to even “Demo: temp” and then publishing it (unlisted) gives the same error.

What could be going on?

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