SEO and how AI will enhance it course idea

Community
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Hi :wave: all, I am a trainer online with the Udemy platform. Instructors have questions about SEO and how artificial intelligence will enhance SEO for our marketing.

I am looking for collaborations to create a course. I am part of the instructor online community, have 3000+ students and an average instructor rating of 4.5, so compiling the course content on the platform (video, article, assignments) and marketing the course within the community will be my wheelhouse.

Let me know if you are interested! We can have several experts participate. Target audience are the instructors on and off the platform who are needing to understand ai and how to leverage for SEO. There’s quite a lively conversation happening now and people are perplexed….including myself….thus the :bulb: idea to help with a pain point.

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Interesting idea.
I asked in the Playground for a syllabus and this is what came back…
It seemed pretty impressive to me - but…

I initially thought the books it used were real - but in searching I couldn’t find them. So I asked and it said it put them in as examples - however it doesn’t mark them as such :slight_smile:

Course Title: Using AI on SEO

Instructor:

Course Description:
This course will provide an introduction to using Artificial Intelligence (AI) on Search Engine Optimization (SEO). Students will learn the basics of AI and how it can be used to improve SEO performance. Topics covered will include AI-driven keyword research, content optimization, link building, and more.

Objectives:
By the end of this course, students will be able to:

  1. Understand the basics of AI and how it can be used to improve SEO performance.
  2. Identify and use AI-driven keyword research techniques.
  3. Optimize content for SEO using AI.
  4. Utilize AI-driven link building strategies.

Course Requirements:

  1. Access to a computer with an internet connection.
  2. Basic knowledge of SEO.

Course Materials:

  1. Textbook: AI for SEO: A Comprehensive Guide to Using Artificial Intelligence for Search Engine Optimization (ISBN 978-1-948-845-0-2)
  2. Online resources:
    a. AI for SEO: A Comprehensive Guide to Using Artificial Intelligence for Search Engine Optimization (ISBN 978-1
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Ooohh……good to know about the references. This topic is so new. Is this something you could currently teach, or do you need time to explore and learn more? @jloha312

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AI is also an excellent tool for data analysis, which is a significant part of designing an effective SEO strategy. From helping you spot trending topics to discovering content gaps, you can do tasks faster and more efficiently with AI-powered SEO software. AI and SEO are a match made in digital heaven. If you did find it helpful you might also like to know more about AI then check out online blogs or suggest reading helpful content at mipacademy.

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@yesjerryer I appreciate your guidance and resource. Will check it out!

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I have a topic about the future of SEO and Google ranking. Originally it is in Lithuanian, but this is a translation, hope it helps to build your course!

HOW TO AVOID GOOGLE’S DISPLEASURE WITH AI-GENERATED CONTENT?
Google has announced that it will crack down on content generated by artificial intelligence for the sole purpose of manipulating search engine rankings. The update targets three main aspects: content abuse, abuse of a website’s reputation and abuse of expired domains.
If you rely on artificial intelligence tools to create content for your website or business, it is important to understand these new policies and adjust your work accordingly.
Focus on quality, not quantity.
Google’s update is primarily aimed at reducing the production of low-quality, unoriginal content. Use AI as a tool to increase the quality and depth of your content, not just to create text.
Add editing.
Google has made it clear that it will take action against content that appears to have been created purely through automation, without human involvement or oversight. So improve your content even when it looks like the AI has written it perfectly.
Prioritise original, unique content.
One of Google’s main targets is unoriginal content that simply rewrites or summarises information from other sources without adding significant value.
Be transparent about your use of AI. Be clear about when and how AI has been used, and emphasize that AI content is edited.
Diversify your sources.
While following Google’s guidelines is essential to maintain search engine visibility, it is also important to diversify your sources.
So if you use AI to improve the quality of your content, you will be able to maintain the benefits of AI without falling into the traps set by Google.